If you’re among the increasing number of modern-day traders just as passionate about two wheels as you are four, then a huge cycling event taking place later this week in London is right up your (cycle) lane.
Spin, the UK’s biggest festival of cycling culture, is taking place in Kensington, London from Friday 12th until Sunday 14th May, and we’ve got the TraderLife lowdown on what’s taking place.
Shop for the latest cutting-edge kit
Whether you’re a dedicated daily commuter, a weekend summit-chaser or more of a fairweather tootler, the very best in road and urban cycling will be on show for all types of cyclist.
More than 150 of the most forward-thinking cycling brands will be in attendance presenting their latest products, must-have kit and quirky add-ons, tailored to seasoned cyclists, biking beginners and everyone in-between. For a full list of exhibitors, head here.
…and try before you buy too
A first for any cycling event in the UK, the Day-Night Test Track offers cyclists the chance to try out the new bikes on show. The lighting, music and atmosphere changes to allow you to test any bike as if cycling during the day or at night, meaning you can finally try out that new glow-in-the-dark jacket you’ve long had your eye on without having to ask bemused staff in Sports Direct to turn the lights off.
Check out the Red Light District
New for 2017, this new feature will certainly raise a few eyebrows, but worry not, it’s more racey than racy (see what we did there?). Spin’s interpretation of a Red Light District showcases the world’s most beautiful bikes, a spectacular showcase of the fastest, lightest and most exquisite bicycles made today. After checking them out, you’ll be convinced this is what Sting was singing about all along.
Indulge in some cycling culture
As any cyclist knows, getting on a bike isn’t always about where you're headed, it’s about what you do inbetween too. Spin celebrates this by inviting a host of food and drink outlets to ensure everyone stays refreshed; Volcano Coffee Works will provide the caffeine fix, there’ll be craft beers from Camden Town Brewery, and a pop-up street food market to provide the grub.
On top of that, cycling culture is championed with the Art Hub, featuring printing workshops, saddle art and exhibitions from some of the most creative people showcasing their love of bikes, with a chance to find something to make the office walls that little bit prettier.
Chew the fat with the biggest names in cycling
Have your toughest questions at the ready as over 50 expert speakers are lined up for ‘The Summit’, as the likes of GB gold medalist Chris Boardman and cycling writer and broadcaster Ned Boulting take the stage to provide the inside track (cycling puns are easy aren’t they?) on the world of cycling. If at some point over the weekend Chris Boardman isn’t asked about making a bike from washing machine parts, we’ll eat our cycling helmets.